Keeping intuition in check

Intuition can be an important factor in decision making but is also a serious cause of bias. This study highlights the importance of going with your gut, whilst still recognising the pitfalls of doing so. Overall, it is important to understand and recognise our intuitive thoughts, but they are only one part of the process.

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Reviewed by

Jonny Gifford, Senior Adviser for Organisational Behaviour | Interim Head of Research, CIPD

Jonny’s work centres on conducting applied research in employment and people management, and strengthening links between academia and practice. His research interests include job quality or ‘good work’ and what works in driving employee performance and wellbeing. He leads the CIPD’s work on evidence-based HR and academic knowledge exchange.

Jonny has been conducting applied research in the field of employment and people management for about 20 years, with previous roles at Westminster Business School, the Institute for Employment Studies and Roffey Park Institute. He is an Academic Member of the CIPD, a Fellow of the Center for Evidence-Based Management (CEBMa), Associate Editor at the Journal of Organizational Effectiveness: People and Performance (JOEPP), and a PhD candidate at the Vrije Universiteit Amsterdam.

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